Did You Really Buy It?

In a move that it sure to astound every gamer on the planet, Blizzard has decided to no longer honor your digital purchases for the first 72 hours.  Basically, you buy it and get to play the free-to-play version for up to 3 days.  I am pretty sure this amounts to fraud in some countries.

The irony of it all is that Blizzard (more specifically Activision) makes more money per day now on the RMAH than on box sales, so they can technically crap all over their playerbase as long as people are paying real cash for items.  And they get to take 15% off the top, twice.

Well, this just put Blizzard on my do-not-buy list.  Amazing that EA and Activision have managed to burn their bridges so effectively and rapidly.

On a side note, EA’s stock price has dropped 50% in the last year, more specifically since TOR’s launch.  A topic to expand on another post.

TOR Math

Just a quicky. Let’s say that the TOR server merges are indicative of player population.  Let’s also say that at the peak, there were 1.7 million subscribers as EA/BW touted.

1.7 million over 211 servers = 8056 players per server

Now let’s use that number and go back to the current amount of servers, 23.

23 servers with 8056 players = 185,300.

A 90% drop in subscribers in under 6 months.  I am crossing my fingers that these numbers are wrong and that somehow BW has been able to boost those servers so that they can handle many more concurrent players.  Like 5 times more players.  Otherwise… holy jeez are we about to see one of the largest implosions in the history of online gaming.

TOR Going Free to Play?

Still, the advantages of free-to-play haven’t gone unnoticed by the developer. Asked whether it would be feasible to adapt The Old Republic to a free-to-play model, Lusinchi coyly suggests that the wheels may be in motion for a drastic change.

“The MMO market is very dynamic and we need to be dynamic as well,” he says. “Unless people are happy with what they have, they are constantly demanding updates, new modes and situations. So we are looking at free-to-play but I can’t tell you in much detail. We have to be flexible and adapt to what is going on.” – Source

 

I’m both confused and happy with this statement.  A lot of the complaints when TOR launched were that it was essentially a F2P game with a subscription, so this mentality isn’t too far off.  I mentioned in a previous post that the game is already heavily instanced, which is a great advantage to any F2P game.  It’s also rather focused on the alt/casual playerbase, which again is the F2P market.

Population seems to be down to about 20% of launch, so I guess around 350k players based on their server counts.  It wasn’t like in the beta the red flags weren’t there, though like Diablo 3, they did next to no testing for high level content.  TOR did launch with completely broken level 50 content after all.  They have some good ideas, certainly, but how they actually implement them is still up in the air.

Now as to what you’d sell in a F2P game outside of planets/content, I say costumes.  The game is so focused on costumes, you could easily put some interesting stuff on there for people to buy.  Pets come next along with housing options.  There are quite a few places they can make some cash and still keep very good production values.

On the flipside, this would be the final failure of a subscription MMO and likely spell the doom of any new blood in the market, leaving just UO, Asheron’s Call, WoW and Rift as the players in the fantasy field.  2 of them are over 10 years old, WoW is nearly 8 so that makes Rift the last successful launch in the past 5 years.

TOR Transfers Are Active

If you’re a TOR subscriber, a list of origin servers is up for you.  If yours is listed, then you can move to a new server.  My old one isn’t listed here but maybe it was in the first wave.  Anyhoot, with 100 or so total servers in NA it looks like about half are up for transfers.  Looking at TORStatus there are still only 4 major servers, 10 minor and then everyone falls into the same category.  It’s far from empirical evidence but anecdotally, it certainly takes the pulse of the game.

When the servers scream “empty”, the company doesn’t produce server metrics you start turning to anything that might give you a number.  And people on Fatman have been full up for some time now.

Server transfers are good but I was honestly hoping that they would put in mega servers.  This seems like a resource intensive problem plug rather than a solution.  I mean, the entire game is instanced – every single zone – just like STO.  If STO, made by one of the world’s worst developers, can do mega servers, you would think that EA and BioWare could do it too.  Heck, WoW is going down that route for leveling zones in MoP.

The more people who get to play together, the better it is for the health of the game.  If you already have obtrusive instancing, then the impact is minimal.  If you have seamless instancing, that’s gold.

Fingers are still crossed that TOR can stay above 1 million subs.  We need more than Rift and WoW as MMO successes.  EvE is more like that slow-witted cousin you pat on the head for at least trying.

 

EDIT: Apparently my server count was off.  It’s closer to 90 servers that can leave, 10 main servers and 20 stuck in the middle.  That’s 120 servers down to 30.  Crazy!

TOR Layoffs

In the ever continuing saga of TOR misery, BioWare announced layoffs this week.  Sadly, the community manager, Stephen Reid, was let go along with a fair chunk of others.  I always feel bad for anyone losing their job, especially in the US economy.  I feel especially bad about this because a blind monkey living on a cave on Mars could have predicted the future of TOR.  For the record, once again, I will state that the 1-49 gameplay is amazing and a fairly solid single player game.  Basically it’s KOTOR3 for that section, which lasts about 50 hours of gametime if you plow through it, 120 if you listen to every conversation.

The problem was, is and will be level 50.  It’s next to impossible to find a group, there is a distinct lack of content (things to do), PvP is still greatly unbalanced, the economy is broken, companions mean nothing (they were huge all the way through to 49) and community tools are non-existent.

EA is firmly realizing the gigantic errors that were made for TOR and hedging their bets on some other IPs – like the Battlefield franchise, which will make more money in the first week than TOR will make this entire year.

TOR will find a solid spot at 500K players once enough tools are there.  It’s too bad cause they had a solid chance to stay well above 1 million if they had spent resources on the MMO part of the game rather than the single player portion.

Compare TOR’s overall sales of over 2 million boxes to Diablo 3’s 6million in sales.  I would not have thought that there were less Star Wars fans than Diablo fans.

TOR 1.3

Just off the bat, I want to point out how absolutely hideous the new web site design is for TOR.  Wow.

Anyhow, back on point.  1.3 features are coming around now, though there’s still no release date for the content.  I’d guess 6-8 weeks based on what they did in the past.

What’s new?  A LFG tool (not cross-server), character transfers (not sure if it’s free or not) and the Legacy system is being updated to provide faster experience gains for alts.  That’s it.

The LFG tool should work for everything, planets, flashpoints, hard mode flashpoints and operations.  I hope that works out well cause fleets are still completely empty right now.  Character transfers should be free and a pre-cursor to server merges.  Rift managed this fairly well.  Losing 25% of your player base in 6 months is normal but that means you have 25% more servers than you need.  The Legacy boost is weird.  Why make the only good content even less relevant?  Aren’t the majority of TOR players right now alt-majors?  Boosting experience gain cheapens that and makes content completely irrelevant.  They aren’t looking for experience gains, they are looking for experiences.

The more I read about TOR, the more I think it’s headed towards a F2P model for longterm success.  The game is incredibly modular, with a huge divide at level 50.  To me, it would seem best to just add new planets and storylines and charge people for access to them.  This way, your customers dictate the game direction (PvE, PvP, raids, planets, etc…).

Good news is that 1.4 will have more content.  Bad news is that it’s no where close to having a release date.

No Mor Tor

Bartle has quit TOR and gives a pretty solid explanation why.  His reasoning is the same as the majority of people, including myself.  The main difference is his method to reach that point.

Playing the game as a job certainly doesn’t sound fun but then again, he plays with a designer’s mentality.  He mentions the large disconnect between the 1-49 and level 50 game as the primary hurdle.  This is further expanded upon with the recent patch that further reduces the amount of content 1-49 and increases that at 50.

1.2 removed story and the rewards for completing high level content are not something people who care about story would want.

How do you spend months selling a game on story and unity, then put all your focus on the exact MMO tropes you’re trying to avoid?

TOR Subs

Reports are out for SWTOR this quarter and their subs have dropped to 1.3 million from a high in Feburary of 1.7 million.  This is expected really, as a drop of 20% from the launch is a pretty good stat!

The real head scratcher though is what EA Bosses are saying about the drop.  Apparently, the casuals have not stayed with the game.  Now if you’ve played the game, the only people who are left are the casuals.  The entire point of the last expansion pack was to appeal to casuals.  The Legacy system is all about creating alternate characters, which is the exact definition of a casual player.  There’s nothing in there for hardcore players now, it’s all been consumed.

Another odd point is if the stats take into account the free 30 days people got for re-subbing when the last patch came out.  I’m going for yes, which further boosts the numbers.

At the end of the day though, I’m still hopeful that they can keep around 1 million subs for the long term. Guild Wars 2 is due in a few weeks, Diablo 3, The Secret War and the WoW expansion.  TERA has launched too, further diluting the pool.  TOR needs to succeed otherwise BioWare might go the way of the dodo.

Mor Tor

SWTOR patch 1.2 hit and then bugged out the servers.  People got a free day of play.  Those players who were not level 50 and didn’t get a free month of play now do – pending the fact that they are at legacy level 6.  On top of that, I got an email this week saying I can play for free until Saturday. Then if I re-sub by the 22nd, I get another free month.

Holy bananas Batman!  I’m certainly not against free play time and correct me if I’m wrong but isn’t SWTOR < 4 months old?  Had I kept my original sub, I would have payed for 3 months and gotten 2 free ones.  I think only FF14 comes close to value for dollar in that regard.

1.2 added the Legacy system (which was supposed to be in at launch), a new dungeon and a new raid.  There are some changes to crafting, in order to make it actually worthwhile to do at 50.  Up until this point, every system in the game stopped providing value at 49.  Then you needed to grind dungeons for anything useful.  PvP still has some serious issues, though gearing is a bit better.  Some guild tools are in, which again, should have been in a while ago.  Still a broken AH 😦

I don’t necessarily want SWTOR to fail – quite the opposite in fact.  The entire subscription MMO market is depending on some moderate success for this game, otherwise we won’t see another until Blizzard’s Titan (if that’s not F2P to start).  Mind you, if it does fail, I wouldn’t mind Rift taking up the players.  They are putting out patch 1.9 shortly, with even more content – fishing is in!  How is it that they are so friggin’ agile in development, with admittedly fewer resources and the two big boys on the block are on 4-6 month cycles?

Perhaps not today but once the next WoW expansion hits and 2 months go without any additional content we’re going to see a shift in the MMO space.  Guild Wars 2, The Secret World, Rift and the entire F2P market all have faster content machines and charge less to access it.  WoW costs ~180$ per year and you’re lucky if you get 2 content patches (there have been 3 since Oct 2011 – 18 months).  You’re paying 60$ per patch or you could be paying 20$ per for Rift, 10-20$ for any F2P game.  Heck, Grimrock is giving me dozens of hours of content for 15$.

Come on BioWare.  Show us you can manage an MMO.  Show us you want our money.  Show us you invested in more than voice overs and actually planned ahead.  Please.

Ranked PvP

So patch 1.2 for SWTOR is around the corner and one of the much bally-hooed features is being removed at the last minute (the patch is today, the message yesterday) – ranked PvP.  This is the ability of the game to group players based on their rank (PvP level) and therefore let fresh (level 0) 50s have a chance against level 60 (in PvP terms) 50s.

The cool thing SWTOR did for PvP from 1-49 is that the playing field is fairly even.  Everyone has the same HP, power levels are the same, weapons are adjusted to be pretty close, same with armor.  Basically, the only real difference between a level 8 in PvP and a level 45 is the amount of skills available.  It’s not uncommon for a level 12 Bounty Hunter to go on a rampage.

What SWTOR does poorly (and I admit all PvE games do this) is include a PvP stat that increases your damage done, damage absorbed and healing done/taken.  By 15%, per stat. To get that gear, you need to be max level in PvP and have enough tokens to buy it.  Which you should easily have from the amount of time it took to get there.  The difference is that on an even playing field, you have a ~50% chance of winning, which grants higher PvP experience.  When you start putting fresh 50s in a zone with “old” 50s, you get washes.  I’ve seen 3 people try to kill a single player (who was not getting healed) and all of them died.  This isn’t a performance issue, this is a stat issue.

WoW and Rift both allow ranked PvP but they also allow cross-server PvP, which SWTOR doesn’t.  I’m guessing that’s the true hurdle here – which is also why there’s still no LFG tool.  Interestingly, TERA announced this week they will have an LFG tool, making SWTOR the only subscription based PvE MMO on the market without that feature.

Oh, and 1.2 is 6 weeks late.  Here’s hoping the legacy stuff they put in keeps players in their seats.